Some new press for Carmine Gallo’s latest book, Talk Like Ted. At Fortune, Anne Fisher has a profile. And at Entrepreneur, read Carmine’s piece, “The Magical Number That Will Amplify Your Next Presentation.”

Every fourth day in July, America celebrates the three “unalienable rights” of life, liberty, and the pursuit of happiness. Life, liberty and happiness might be the three most important words in American history.

Thomas Jefferson, a brilliant writer, knew exactly what he was doing. Three is the most powerful number in communication. It’s so powerful, in fact, that you can use it immediately to pitch your ideas and close more deals.

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